Financial AI · Intelligent operations
灵雀 Lingque
Lingque is an enterprise one-stop customer operations platform. Automated strategies and omnichannel reach let you run personalised, differentiated operations across the whole customer lifecycle — and grow every customer's lifetime value.
CDP + MA, connected
The CDP turns first-, second- and third-party data into one profile with tags and segments. Marketing automation turns those segments into campaigns. Connected, they let you run the whole funnel on every channel.
App & webMini-programsWhatsApp & WeComMembershipTransactionsService recordsLoan records
Ad monitoringSocial listeningPartner channels
Google AdsMetaTikTokCarriersData partners
Marketing automation
Choose the audience, match the strategy, reach them automatically, then feed results back — every campaign makes the next one smarter.
Target audienceSegment
Customer segmentation · lead grading
StrategyMatch
Content, campaign design and benefit resources
ResultsFeedback
Campaign analytics · attribution · A/B results
ReachAutomate
Channel and touchpoint management
Product architecture
Every operation in Lingque is the same chain: which scene, who, when, what offer, what message — and what came back. Pick a scene to see how a strategy is assembled.
Registered, not appliedApproved, not drawnAPI lead, not appliedAfter limit increaseAfter login or activityAPI lead, not drawn
After funding matchActive loanPaid offAPI borrowingAfter limit increaseAfter login or activityAPI repayment
Loan marketplaceMonetisationTravelPost-loan
Two ways to operate
Operators configure both visually — no code, no tickets to IT.
Run campaigns for a defined segment once or on a schedule — month-end reminders, weekly reactivation, holiday offers.
React to what a customer just did — log in, abandon an application, repay, get a new risk score — with the right offer in under a second.
Lingque · Marketing cloud
Lingque unifies a Customer Data Platform (CDP) and Marketing Automation (MA) with AI agents built in. Turn scattered first-party data into real-time profiles, build segments in plain language and run compliant, personalised journeys across every channel.
AI inside
Whole lifecycle
Each stage has its own scenes, offers and channels — and all of them share one profile, one benefit pool and one set of frequency rules.
Bring registered users back to finish the application.
+18%application completionTurn approved credit into a first drawdown with the right incentive.
+3.1 ppdrawdown rateOffer limit increases and perks when usage and risk allow.
+22%balance per userInvite good customers to borrow again right after they repay.
+15%repeat-loan rateSpot churn risk early and win dormant customers back.
−30%churn among high-value usersFigures are typical results from comparable deployments and depend on your portfolio, channels and strategies.
No. Segments, timing, benefits, channels and A/B splits are configured visually. Engineers are only needed once, to connect your data sources and benefit systems.
Lingque listens to events from your apps and core systems — logins, application steps, repayments, risk-score changes. When an event matches a rule, the decision engine picks the strategy and the offer, and reaches the customer in under a second.
Global frequency caps, interval days, quiet hours and channel priorities apply across every strategy, so one customer never gets the same message on three channels at once.
Yes. Lingque connects to your benefit and credit systems to issue coupons, interest-free days, lifestyle perks and limit increases, with budget and approval controls per campaign.
In our Singapore cloud, a dedicated cloud, or fully on-premise. Consent and PII controls are built in, with field-level permissions and full audit trails.
Tell us the customer segment you want to move. We'll design the strategy chain with you and show it running on sample data.
